Coverpla partners with Daniche for the launch of their latest fragrance

As Asian consumers are massively opening up to perfume, Coverpla is supporting a new launch in the region.

The French supplier specializing in indie brands and limited series has provided the bottle, cap and pump for Pirate Song, the latest fragrance of Vietnamese fragrance house Daniche.

The brand chose Coverpla’s Mystère bottle in a 50ml format, an in-house design also available in a 100ml version. In addition, Daniche selected the Top Passion cap decorated in high-shine silver, as well as matching accessories (pump and pump cover). In the same natural vein, it added a printed label on an elegant paper with a weave-like texture.

The launch of Pirate Song coincides with the recent opening of a Daniche flagship store in Ho Chi Minh City, which offers a full range of products (fragrances, scented candles, reed diffusers and cleansing products for hand and body).

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